My Impressions: IndieGoGo vs. Kickstarter

Posted on April 3rd, by firstoni in Blog. 2 comments

So, the Storm Battalion IngieGoGo is now complete. It went ok, but not as great as I was hoping. I’ve heard for a while that IndieGoGo and Kickstarter competitors, that the only real difference between them was the fact IndieGoGo had an option to keep the money even if it wasn’t funded. But there are a few obvious and big different between the two:


The interface for updates is terrible on IndieGoGo. They give the option to use an image, video or text. The text is literally just a blurb, kind of like a tweet. they are emailed in a very unflattering, unattractive manner. Not terribly happy with that option.

When the Money Comes Out

IndieGoGo takes the money right away. This is a huge obstacle when dealing with backers on the fence or those in financial straights at the moment. There were quite a few people who said “man, if i just had the money right now”, which wouldn’t mean anything to Kickstarter. My usual response is “well, the money won’t come out until X date, so you have time to get it together”. I was left stumped with this conundrum with IndieGoGo.


There was just a ton less traffic than we usually get on Kickstarter. This is the biggest difference. On Kickstarter, we’d have a good number of people reaching our site by accident, because their friends backed it, or because they just backed something that was related. There’s just a buzz that surrounds a Kickstarter project, while an IndieGoGo project brings the scorn “why didn’t you use Kickstarter”. Let’s face it, Kickstarter is the same as Xerox and Q-Tip now; they are just synonymous with crowd funding and RPGs especially.


Only Kickstarter from now on for Third Eye Games.

Until next time.

2 responses to “My Impressions: IndieGoGo vs. Kickstarter”

  1. Jacob Wood says:

    I’m sad that Storm Battalion didn’t do as well as you’d hoped. This was a very informative piece though and your experience has certainly helped me think twice about whether or not to use IndieGoGo in the future.

  2. Stephen Hutchison says:

    Interesting. I backed an IndieGoGo for a friend, who was using it to fund his tuition in cooking school, and the payment was indeed taken, but the promised payback in the form of baked goods never materialized. Which, honestly, is fine; the amounts he was asking for a given reward did not cover the costs of materials much less shipping.

Leave a Reply

%d bloggers like this: